FOOD FOR KIDS

Picture: Gettyimages-SLP-London

FOOD FOR KIDS: Yuck or yum? Product testing with children

By Elaine Watson

Do kids always prefer sweeter products than adults? And are children’s palates really more conservative, or have we ‘trained’ them to like a limited set of flavors (banana, chocolate, vanilla, strawberry) by playing it safe with new launches? And how...

Image: Little Spoon

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Direct to consumer babyfood brand Little Spoon raises $7m

By Elaine Watson

New York-based direct to consumer organic babyfood brand Little Spoon has raised $7m in a funding round backed by venture funds Vaultier7 and Kairos, Chobani founding member Kyle O'Brien, Tinder founders Sean Rad and Justin Mateen, Interplay Ventures,...

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