FOOD FOR KIDS

How is the plant-based trend impacting the kids’ food market? What's new at the 2019 FoodNavigator-USA FOOD FOR KIDS summit?

Hear from Chobani, Freeli Foods, Mondelez, Kraft Heinz, Ocean Spray, SPINS, Euromonitor, Raised Real, Mattson, AccelFoods, Brainiac Kids, Yummy Spoonfils, Serenity Kids, Peekaboo, Fresh Bellies, KRa, Beansprouts Cafe, The Clean Label Project

How is the plant-based trend impacting the kids’ food market? New topics, speakers, announced at the 2019 FoodNavigator-USA FOOD FOR KIDS summit

By Elaine Watson

How is the plant-based trend impacting the kids’ food market? When and how are children’s flavor preferences developed (and can we really train kids to love broccoli)? And what’s the sweet spot for sugar levels in beverages that kids enjoy and parents...

Picture: Gettyimages-SLP-London

FOOD FOR KIDS: Yuck or yum? Product testing with children

By Elaine Watson

Do kids always prefer sweeter products than adults? And are children’s palates really more conservative, or have we ‘trained’ them to like a limited set of flavors (banana, chocolate, vanilla, strawberry) by playing it safe with new launches? And how...

Image: Little Spoon

news in brief

Direct to consumer babyfood brand Little Spoon raises $7m

By Elaine Watson

New York-based direct to consumer organic babyfood brand Little Spoon has raised $7m in a funding round backed by venture funds Vaultier7 and Kairos, Chobani founding member Kyle O'Brien, Tinder founders Sean Rad and Justin Mateen, Interplay Ventures,...

Giant Food invests $175m to open new store and enhance existing locations

NEWS IN BRIEF

Giant Food invests $175m to update existing stores

By Mary Ellen Shoup

Giant Food, a regional grocery chain in the Washington D.C. area, has invested $175m to remodel 24 of its existing stores and open a new store location over the next two years.

Launched in Chicago earlier this year, Matt n' Mikes is aiming to add a natural retailer (either Whole Foods or Fresh Thyme) account to its distribution by the end of 2019.

Behind the Brand: Matt n' Mike's on making a superfood bar for kids

By Mary Ellen Shoup

Within the adults snack bar category consumers can find everything from cold-pressed chilled bars made with whole fruits and vegetables to a myriad of clean label alternatives of protein bars. But when it came to snack bars for kids, the options were...

Peter McGuinness: 'Parents told us that if you can make my kids want to eat yogurt then it’s a win for me.' Picture: Chobani

'We’re not marketing Gimmies based on parental claims, we’re marketing it based on what kids want'

Chobani unveils Gimmies kids’ yogurt brand: ‘We tested the characters with the kids as much as we tested the food’

By Elaine Watson

Chobani is hoping to unlock an incremental growth opportunity in the sluggish yogurt category with the launch of Gimmies, a dedicated brand supported by a new set of characters designed to appeal to kids aged five to nine, who it says are not well-served...

Dr Margo Wootan: 'I’m not saying parents are not responsible for their children’s eating patterns, but we need to stop pretending that the answer is just that parents need to grow a backbone and say no...'

'In the US we have this view of what ‘kid food’ is, which is very different from what it is in other countries ...'

FOOD FOR KIDS: We're making progress, but the kids’ menu in many leading restaurant chains remains a ‘nutritional disaster,’ says the CSPI

By Elaine Watson

It’s time to stop blaming parents and accept that the food environment has to change if we are going to improve kids’ diets, says CSPI VP nutrition Dr Margo Wootan, who told delegates at the FoodNavigator-USA FOOD FOR KIDS summit that trying to ensure...

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