Labeling, Marketing & Advertising

SciBabe talks food science for meme lovers

'Nowadays, a food crisis starts when the Food Babe is on line two'

'Pseudoscience-busting' blogger behind SciBabe talks food science for meme lovers

By Maggie Hennessy

In an era of shorter consumer attention spans and heightened suspicion about food science, the packaged food and beverage industry can take a page from the world of pop culture and bring food science down to earth with humor and proactive transparency.

Judge won't certify class in PopCorners all-natural/GMO lawsuit

Judge refuses to certify class in PopCorners all-natural/GMO lawsuit

By Elaine Watson

A California judge has declined to certify a class of consumers in a lawsuit alleging New York-based Medora Snacks falsely used the term ‘all-natural’ on PopCorners labels because the corn-based chips are made with genetically engineered corn.

Source: Oldways Whole Grains Council

Assessing whole grains consumption: Part 1

Improved formulations help whole grain consumption rise, Oldways survey finds

By Elizabeth Crawford

More consumers are choosing whole grains regularly thanks in part to more sophisticated formulating techniques that better balance flavor and health benefits, according to a survey conducted by the non-profit Oldways Whole Grains Council. 

Chipotle: People who eat GM foods are not themselves genetically modified. The same applies to cows…

Chipotle: People who eat GM foods are not themselves genetically modified. The same applies to cows fed GM feed…

Chipotle vows to fight ‘meritless’ GMO lawsuit, but case highlights legal minefield over Non-GMO claims

By Elaine Watson

Chipotle says it will vigorously defend a “meritless and unfair” lawsuit accusing it of falsely advertising its wares as non-GMO. But attorneys say the case shows that firms are vulnerable to civil litigation over non-GMO claims if genetic engineering...

FDA warning letter to Hampton Creek could trigger lawsuits

Letter shows FDA is serious about enforcing standards of identity, says lawyer

FDA warning letter to Hampton Creek could trigger new wave of lawsuits, predict attorneys

By Elaine Watson

While Unilever dropped a false advertising lawsuit over egg-free spread Just Mayo last year amid an avalanche of bad PR, the FDA has picked up where Unilever left off with a warning letter advising brand owner Hampton Creek it is playing fast and loose...

Dave’s Killer Bread co-founder Glen Dahl (left) and CEO John Tucker at the Portland Farmers Market. Photo credit: Dave's Killer Bread

60-second interview: Dave's Killer Bread CEO John Tucker

By Elaine Watson

Will Dave's Killer Bread retain its edgy appeal without its co-founder and namesake? FoodNavigator-USA (FNU) caught up with CEO John Tucker after bakery giant Flowers Foods coughed up a cool $275m in cash to buy the organic baker from the founding...

Kellogg has suffered a fall in sales and profits

Kellogg suffers fall in sales and profit

By Laurence Gibbons

Kellogg, the US cereals company, has suffered a fall in net sales and reported operating profit for the second quarter to July 4 2015.

Local food movement spawns new advocacy group

Local food movement spawns new advocacy group

By Hank Schultz

Wresting local control of the food supply is an idea that continues to spawn advocacy groups.  The latest, called Local Food Shift, has cropped up in Colorado with the goal to launch a magazine as a way to spread the message and influence policy.

Dave Lefkow (right): 'You’d be amazed how many people are obsessed with bacon...'

Dave Lefkow: 'You’d be amazed how many people are obsessed with bacon...'

J&D's Foods builds a food empire: ‘Making everything taste like bacon since 2007’

By Elaine Watson

The Eureka moment came on a business trip in 2007 when Dave Lefkow’s co-worker Justin Esch casually observed that bacon flavored salt might taste pretty good. The cash to make it happen came from Lefkow’s three-year old son, who propelled a baseball into...

Picture: Lubos Houska

GMA: 'HR 1599 protects the consumer from a costly and confusing 50 state patchwork of labeling laws'

House passes Pompeo bill that would prevent state-mandated GMO labeling

By Elaine Watson

The US House of Representatives has passed the industry-backed voluntary GMO labeling bill - The Safe and Accurate Food Labeling Act 2015 - by 275 votes to 150, and rejected all four amendments it was asked to consider.

Follow us

Products

View more

Webinars