Caroline Beckman, Nomva: We are excited about probiotics
Then we spoke to Caroline Beckman (pictured far right), founder & CEO of new fruit and veg HPP snack brand Nomva.
What keeps you awake at night?
The foremost aspect of our business that will always keep us up at night is product safety and quality.
What trends are you tracking?
We specifically track and are excited about the trend of probiotics. The most recent market report states that probiotics will grow to become a $96bn market in total. As more research and user education develops, we believe products such as Nomva will become an incredible user entry point to probiotics.
