AAK addresses plant-based trends
AAK USA, which currently offers Non-GMO Project verified soybean oil, does not have a formal position on the appropriate scope of the new federal GMO labeling legislation, but VP Mark Becker said shoppers would probably expect it to cover refined ingredients such as soy or canola oil from GM crops, even if they contain no detectible modified DNA, in the interests of transparency.
AAK USA is seeing growth in indulgent – but clean label - products, plus strong demand for better-tasting plant-based products, from meat analogs to dairy-free desserts, cheese, yogurt and sour cream, prompting growing interest in its bleached and deodorized coconut oil, which does not taste ‘coconutty,' said Becker.