Kate Weiler, DRINKmaple: Labeling should be easy to understand
Next we spoke to Kate Weiler, co-founder and CEO of maple water brand DRINKmaple
I think it is a good idea to regulate the labeling of ‘natural’ on food and beverages. With the current lack of regulation of the term, it is very deceiving to consumers. With more people trending to seeking out food and drink with simpler ingredient labels and ingredients close to nature, labeling should be easy to understand.